Social traffic - Given below are a few ways of driving the social traffic to your site:

1. Identify: Identify the current trends in the market today. Once that is done classify your potential patrons. The demands of your patrons will form the basis for the establishment of your website.

2. Gathering content: Before you can expect an audience you need to give them a potential reason to view your website. Facebook earned its audience by the introduction of Applications that were till then unheard of. Suddenly you could chat, play games and update your 'Status' with the click of a button. This gave rise to concepts like multi- tasking online. You need to do the same.

3. Quality Content: Once you have identified and collected the content you need to assemble the same in the form of 'Pages' and 'Related Pages' on the website. Related pages are largely links that could be of supplementary value to your own web- site. It is time- saving for the audience to just follow a related link and this will ensure their return to the website.

4. The most effective way of earning your first audience members are to get your own group of friends to view it. They will be useful in giving you feedback. Use their criticism to better the content on your content. Nothing helps like 'Constructive Criticism!'

5. Create new options like a Fan page which will give you a fair idea about the success of the site. Give the audience a chance to create a business page as well. Fan pages in fact perform the same function as a TRP does for a happening serial on your television sets. It determines your growth and the span of your existence in the industry.

6. Update: The simple philosophy behind an update is to keep abreast with the latest developments.

7. Apart from keeping your audience in touch with the developments on your site, as a responsible owner of a whole website reaching out to millions, you also need to innovate newer methods the amount of traffic.

8. Prompt responses to queries and a simple note of thanks for every suggestion or alert will build your traffic. Remember that it is people you are dealing with and this lifeless tool called the internet is but a means of reaching out to a larger and more mature audience.

Social traffic - Once these few rules are clear you are all set to promote your web- business in the best ways possible without having to worry about inviting people but instead you will be forced to generate new ways to deal with the increasing number of subscribers and reap its benefits for a very long time. These tips will ensure an increase in increasing social traffic!